Countries (and even counties and neighborhoods) with the fewest Black residents get all their information about Black peoples from the media. Outside the US, this often translates into curiosity. It can be rude, but it has been that way with all foreigners. A Swiss friend of mine went to China in the 80s and was really uncomfortable with people stopping and staring. She was delighted when one of them fell off his bicycle while looking.
Afa the lightness issue, the funny thing is that many Chinese and Japanese are "whiter" physically than European "White" people. Take Sicilians for an example
. Of course, the "Western look" that includes taking away the eyelid folds, etc., is a cultural phenomenon. Otoh, there are far more businesses in Europe and the US dedicated to selling skin darkening (or, more colloquially, "tanning", lotions. And the people are rebelling against the use of sun screen.
"A man is rich when he has time and freewill. How he chooses to invest both will determine the return on his investment."