Russia's energy giant Gazprom has signed a $2.5bn (£1.53bn) deal with Nigeria's state operated NNPC, to invest in a new joint venture.
The new firm, to be called Nigaz, is set to build refineries, pipelines and gas power stations in Nigeria.
Analysts say the move could further strengthen Russia's role in supplying natural gas to Europe.
The agreement comes during a four-day African tour by Russian President Dmitry Medvedev.
As well as forming Nigaz, Russia is keen on developing a trans-African pipeline to transport Nigerian gas to Europe.
This could further reinforce Gazprom's already-strong influence over Europe's energy supplies.
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story....http://news.bbc.co.uk/2/hi/business/8118721.stm
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Energy Nigaz
14 posts • Page 1 of 1
Re: Energy Nigaz
by Bill on Thu Jul 02, 2009 12:07 pm
A marketing blunder in Nigeria has got online communities all of a twitter, after a joint oil and gas venture with Russia was named Nigaz.
Russia's Gazprom and Nigeria's state-operated NNPC formed the company - pronounced "nye-gaz" - last week.
Nigerians No Nigaz, a group formed on the social networking site Facebook, says the name could be pronounced in a way offensive to black people.
Users of Twitter have also expressed disbelief at the decision.
"Russian & Nigerian companies have formed new oil firm called... Nigaz. I'm not lying," says Osa Oyegun, under her Twitter name ChocolateMezzo.
The topic has prompted hundreds of tweets.
Henry Makiwa, known as makiwahenry, said: "Lol [laugh out loud] of the day: Russian/Nigerian oil conglomerate has had PR branding blunder after naming joint company 'Nigaz'."
Russia's Gazprom and Nigeria's state-operated NNPC formed the company - pronounced "nye-gaz" - last week.
Nigerians No Nigaz, a group formed on the social networking site Facebook, says the name could be pronounced in a way offensive to black people.
Users of Twitter have also expressed disbelief at the decision.
"Russian & Nigerian companies have formed new oil firm called... Nigaz. I'm not lying," says Osa Oyegun, under her Twitter name ChocolateMezzo.
The topic has prompted hundreds of tweets.
Henry Makiwa, known as makiwahenry, said: "Lol [laugh out loud] of the day: Russian/Nigerian oil conglomerate has had PR branding blunder after naming joint company 'Nigaz'."
It hurts when I Pi
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Re: Energy Nigaz
by shawnsegler on Thu Jul 02, 2009 12:19 pm
Oh! Nigaz? Please...
I prefer
You behind the wheel
And me the passenger
You behind the wheel
And me the passenger
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shawnsegler - Great Old One
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Re: Energy Nigaz
by Dmitri on Thu Jul 02, 2009 1:08 pm
"gaz" is the transliteration of the Russian for "gas"
I don't believe the Russians had any idea what idiomatic inference this may have in English... The Nigerians should have known better (English being their official language) but maybe they didn't care... Or didn't have the influence. Or thought it was funny.
I don't believe the Russians had any idea what idiomatic inference this may have in English... The Nigerians should have known better (English being their official language) but maybe they didn't care... Or didn't have the influence. Or thought it was funny.
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Re: Energy Nigaz
by cerebus on Thu Jul 02, 2009 2:31 pm
fuga wrote:Lots of free PR.
Yup! Free publicity is good publicity...
"Fool, the Devil drives!"
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Re: Energy Nigaz
by Chris Fleming on Thu Jul 02, 2009 2:54 pm
Sounds like a new "street" energy drink.
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Re: Energy Nigaz
by klonk on Thu Jul 02, 2009 5:38 pm
shawnsegler wrote:Oh! Nigaz? Please...
You beat me to it.
I define internal martial art as unusual muscle recruitment and leave it at that. If my definition is incomplete, at least it is correct so far as it goes.
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Re: Energy Nigaz
by klonk on Thu Jul 02, 2009 5:40 pm
I suppose the next time the old sovbloc region has an energy crisis, they will blame...
I can almost see the headline:
NIGAZ BLAMED FOR EVERYTHING
I can almost see the headline:
NIGAZ BLAMED FOR EVERYTHING
Last edited by klonk on Thu Jul 02, 2009 5:48 pm, edited 2 times in total.
I define internal martial art as unusual muscle recruitment and leave it at that. If my definition is incomplete, at least it is correct so far as it goes.
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- Chris Fleming
Re: Energy Nigaz
by kreese on Fri Jul 03, 2009 7:16 am
Man it has been nice to not have had to hear that word in any context for the last 2 years. If anything, it's just annoying.
"Ignore the comments, people will bitch about anything." - Ian
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